HELLO, I'M JOFF.

I solve complex challenges with data-driven solutions.

With more than two decades of experience across multiple industries, I have a strong understanding of business challenges, and where technology can drive scalable and sustainable change.

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There's always more to learn.

I’m a lifelong learner, and perhaps that’s why I found myself in the tech space – the only constant is change!

I’m constantly exploring new and emerging technologies, with a view to how they can be leveraged to help our community with a human-centred design lens. 

Sharing my knowledge with others, and learning from them in the process is what makes me tick. There’s always an opportunity to find out something new!.